Unified media operations

Media planning and buying, held in one place.

fabovilsolution connects campaign planning, programmatic buying, creative delivery, and measurement in a single operating layer — so brands, agencies, and media owners work from the same picture instead of comparing exports.

Display Online video Connected TV Native In-app Retail media
Connected systems behind programmatic delivery
Platform

From the first brief to the post-buy read

Planning, buying, delivery, and evidence sit on one data layer. The weekly review starts from what actually ran, not from a rebuilt spreadsheet.

01

Campaign & Budget Control

Write the brief, set the flight, and hold pacing in one place while budgets stay shared as new channels join the plan.

BriefsFlightsPacing
02

Bid & Yield Management

Choose a bid strategy, set floor prices, and read auction detail that explains why a line item won or lost.

Bid strategiesFloorsAuction detail
03

Audience & Signal Studio

Bring first-party segments, modelled audiences, and contextual signals together, then activate them under clear controls.

First-partyModelledContextual
04

Creative Operations

Keep every asset in one library, reuse templates across screens, and rotate variants without pausing the campaign.

Asset libraryTemplatesRotation
05

Ad Serving & Inventory

Deliver to web, in-app, online video, and streaming inventory with frequency caps, dayparting, and the pacing you set.

Frequency capsDaypartingPacing
06

Measurement & Attribution

Place multi-touch attribution, view-through outcomes, and incrementality beside the delivery numbers they explain.

Multi-touchView-throughIncrementality
07

Brand Safety & Suitability

Define content categories and blocklists, then decide at placement level where your creative may appear.

CategoriesBlocklistsPlacement controls
08

Traffic Quality

Filter before and after the bid against recognised invalid-traffic guidance, and score supply as it arrives.

Pre-bidPost-bidSupply quality
Campaign delivery across connected screens
Orchestration

One plan, every screen

Start from a single brief, then extend it to connected TV, online video, display, native, and in-app supply. Shared budgets and pacing keep delivery where it is earning its place.

  • One brief, many channels
  • Frequency caps that hold across placements
  • Move budget without rebuilding the plan
Measurement and reporting surface
Measurement

Know which parts of the plan earned their place

Join delivery data to the conversion events that matter to you, compare creative variants, and read the incremental effect of a placement instead of crediting whichever click came last.

  • Multi-touch attribution models
  • View-through and assisted conversion reporting
  • Incrementality experiments built in
In practice

How teams operate inside one workspace

Three common situations, described as scenarios rather than testimonials.

Brand media

One plan, not three tools

A brand team stops rebuilding the same plan in separate planning, buying, and reporting tools. Every stage reads from the same numbers, so the weekly review becomes a conversation rather than a reconciliation exercise.

Brand media team · Direct-to-consumer
Agency

A book of accounts, kept apart

An agency runs every client account inside one workspace, with access separated per client while the planning and reporting layer stays consistent across the book.

Client services team · Independent agency
Publisher

Inventory decisions in plain terms

A publisher sees where its inventory clears, what demand it attracts, and how floor prices affect both — in terms that are straightforward to take to stakeholders.

Publisher revenue team · Media owner
Cross-channelDisplay, video, CTV, native, in-app
Real-timeDelivery insight while campaigns run
First-party dataBuilt for privacy-safe activation
ProgrammaticManaged and self-serve buying

Bring the next plan onto one platform

Open a workspace, bring in your audiences, and launch a first line item in minutes.